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Stop Should-ing Yourself

By Lissa Rankin — 2014

For many years, my soul was trying to guide me, but I wasn’t paying attention.

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The Soul of a Start-Up

There’s an essential, intangible something in start-ups—an energy, a soul. It inspires enthusiasm and fosters a sense of deep connection and mutual purpose. While this spirit persists, engagement is high and businesses keep their edge. But all too often, companies lose their souls as they mature.

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Soul Mission