Carol S. Pearson, DMin, is an American author and educator. Her theories and models on archetypes build on the work of psychiatrist Carl Jung, psychoanalyst James Hillman, mythologist Joseph Campbell, and other depth psychologists. She is the creator of the 12-Archetype System that led to the development of the Pearson-Marr Archetype Indicator® assessment.
Carol S. Pearson is an American author, educator, innovator and consultant . She develops new theories and models with an applied practical bent, building on the work of psychiatrist C.G. Jung, psychoanalyst James Hillman, mythologist Joseph Campbell, and other depth psychologists.
A modern classic of Jungian psychology, The Hero Within has helped hundreds of thousands of people enrich their lives by revealing how to tap the power of the archetypes that exist within. Drawing from literature, anthropology, and psychology, author Carol S.
A brand’s meaning―how it resonates in the public heart and mind―is a company’s most valuable competitive advantage. Yet, few companies really know how brand meaning works, how to manage it, and how to use brand meaning strategically. Written by best-selling author Carol S.