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Telling people to ‘follow the science’ won’t save the planet. But they will fight for justice

By Amy Westervelt — 2021

The climate emergency has clear themes with heroes and villains. Describing it this way is how to build a movement.

Read on www.theguardian.com

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How Stories Connect and Persuade Us: Unleashing the Brain Power of Narrative

When you listen to a story, whatever your age, you're transported mentally to another time and place — and who couldn't use that right now?

Article
Elena Renken
2020
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Are You Using Knowledge, or Is Knowledge Using You?

Throughout life, we constantly narrate, or commentate on, everything we do, say, see, touch, smell, taste, and hear. As natural storytellers, we continuously keep the plot moving forward, sometimes missing millions of subplots that are developing on their own.

Article
Miguel Ruiz, Jr.
2013
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EXPLORE TOPIC

Climate Change