Never Underestimate the Power of Grit | Assia Grazioli Venier | TEDxLUISS

Through her life, Assia learned that things don’t always end up the way you want them to. A continuing battle with dyslexia, a serious accident and loves lost are just a few of the hardships that taught her that it is possible to turn obstacles in opportunities by being yourself and doing what you truly love. She has learned not to resist disruption, but to embrace the unexpected. And, of course, to never take no for an answer. Assia Grazioli-Venier is a media executive, angel investor and advisor to high-growth tech startups, entertainment companies and venture capital firms. A sought after digital media strategist and consultant to international organizations and leaders, Assia is on the board of directors of Italy’s legendary Juventus Football Club. Assia is also on the board of advisors of Northzone, one of Europe’s leading technology investment partnerships whose portfolio includes Spotify, iZettle, MarketInvoice, Outfittery, Trustpilot, Fyndiq and Qapital. Assia has also been an advisor to Spotify for over five years, where she is involved in global strategic initiatives, which includes creating content and strategic partnerships that enhance the Spotify-user experience.