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The Hero’s Journey Is Your Path to Winning Over Customers for Life

By Ian Khan — 2021

The same formula that worked for ‘Star Wars’ and ‘Harry Potter’ can work for you, too.

Read on www.entrepreneur.com

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Can We Choose Our Own Identity?

Who owns your identity, and how can old ways of thinking be replaced?

Article
Kwame Anthony Appiah
2018
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Transformative Media: From the Hero’s Journey to Our Collective Journey

We need alternative narratives that show empowered and diverse people taking on the biggest challenges and coming together to transform a situation, not just ‘save the day.’

Article
Maya Zuckerman
2016
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Hero’s Journey