By Roger L. Martin & Sally Osberg — 2007
Social entrepreneurship is attracting growing amounts of talent, money, and attention, but along with its increasing popularity has come less certainty about what exactly a social entrepreneur is and does.
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CLEAR ALL
While trusting your gut can be scary and challenging at first, it’s an important skill for all entrepreneurs to learn so that they can confidently make the many decisions that will impact their business.
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A recurrent theme in our interviews with [these] award-winning entrepreneurs was the powerful role of intuition—or instinct, gut feeling, a “spidey sense.”
Richard Branson, Bill Gates and Steve Jobs have all said they use intuition for business and let’s face it, they have had quite a bit of success with it.
Our intuition, at least in part, is probably related to the experiences we’ve had and what we are doing is quickly processing an interpretation of a situation based on those experiences.
Entrepreneurs like Richard Branson, Steve Jobs,and Oprah Winfrey rely on their intuition to make decisions. You can’t argue with success.
If you’re an entrepreneur, tapping into your intuition can play a critical role in helping you reach your goals.