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It isn’t normal to know what we want. It is a rare and difficult psychological achievement.

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Abraham Maslow (1908–1970) was an American psychologist who developed humanistic psychology, a perspective that fundamentally shifted modern psychology away from focusing on the abnormal and the ill to fostering a person’s innate ability to improve their mental health. He is most famous for creating what is now known as “Maslow’s Hierarchy of Needs,” which lays out a framework for achieving self-actualization, or the full expression of a person’s psychological health and abilities.

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15:33

Simon Sinek: How to Make Your Life a Success | Inc.

In this revealing interview, Simon Sinek chronicles the journey of finding his own “why,” how he came up with his ideas, and how he eventually became one of the country’s most recognized thought leaders.

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41:28

Simon Sinek | The Biggest Mistake People Make While Pursuing Their Dreams

Get inside the the brilliant mind of Simon Sinek as we discuss the biggest mistake people make while pursing their dreams. I promise you’ll be inspired by this interview. We discuss things like courage, leadership, purpose and being an entrepreneur.

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16:51

5 Rules to Follow as You Find Your Spark by Simon Sinek

In this video from our Signature Event, author, optimist & TED celebrity, Simon Sinek, gives 5 rules to follow as you find your spark.

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Find Your Why: A Practical Guide for Discovering Purpose for You and Your Team

I believe fulfillment is a right and not a privilege. We are all entitled to wake up in the morning inspired to go to work, feel safe when we’re there and return home fulfilled at the end of the day. Achieving that fulfillment starts with understanding exactly WHY we do what we do.

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