By James Hollis — 2018
What life demands of us changes somewhere along the way. The second half of the journey is when we truly become grown-up—and must own up to responsibility for the way things are turning out.
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What does the future of entrepreneurship look like? To build a future-proof business, the key lies in your business purpose.
As simple as it sounds, having a strong "why" behind your business is an essential ingredient for becoming a successful entrepreneur.
There’s an essential, intangible something in start-ups—an energy, a soul. It inspires enthusiasm and fosters a sense of deep connection and mutual purpose. While this spirit persists, engagement is high and businesses keep their edge. But all too often, companies lose their souls as they mature.