By Daniel Gilbert — 2011
Our brains are hard-wired to make poor choices about harm prevention in today's world. But we can fight it.
Read on www.nature.com
CLEAR ALL
Thinking more explicitly about cultural catalysis can help to accomplish in years what otherwise would require decades or not take place at all. As we experiment with cultural catalysis, we need to make it fast and benign rather than fast and pathological for the common good.