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The Hero’s Journey: How to Tell Your Company’s Story and Make It Interesting

By Chris Myers — 2016

After a while, all pitches sound the same, and while they usually do a good job of describing what you do, they almost always fail to explain why. A better framework for storytelling is “The Hero’s Journey.”

Read on www.forbes.com

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How ‘Service With a Smile’ Takes a Toll on Women

When workers’ emotions deviate from what’s expected of their gender, they are often left to process the backlash on their own.

Article
Adia Harvey Wingfield
2016
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Why I’m Over Women’s ‘Empowerment’

It can’t be about “empowerment” any longer. To make real progress, it has to be about power—using and growing the power we women already have.

Article
Sallie Krawcheck
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Elena Ferrante: A Power of Our Own

Power is a story told by women. For centuries, men have colonized storytelling. That era is over.

Article
Elena Ferrante
2019
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EXPLORE TOPIC

Entrepreneurship