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The Hero’s Journey: How to Tell Your Company’s Story and Make It Interesting

By Chris Myers — 2016

After a while, all pitches sound the same, and while they usually do a good job of describing what you do, they almost always fail to explain why. A better framework for storytelling is “The Hero’s Journey.”

Read on www.forbes.com

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“Which One Is the Real Me?”—A Veteran’s Transition and Identity Crisis

Like most veterans, I found the transition from military to civilian life a struggle—a tougher struggle than I had anticipated. For me, I found that one of my trickier struggles was with my identity.

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For These Veterans, Poetry and Prose Help Treat the Moral Injury of War

The classical hero’s journey involves a call to adventure, a refusal to go, crossing a threshold while battling internal and external monsters, and above all, sacrifice.

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Why Soldiers Crave a ‘Hero’s Journey’

Many in the veteran community have made the mistake of assuming that the only process of reincarnation as a new, more laudable self is through violence and brutality.

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Entrepreneurship